Summary: AppealPro is an informational website. Our tools run entirely in your browser — we do not store your appeal letters, personal health information, or insurance details on any server. We use Google Analytics to understand site traffic. We do not sell your data to anyone.

1. Who We Are

AppealPro ("we," "us," or "our") operates the website at https://insuranceappeal.netlify.app and related subpages (the "Service"). We provide free informational content and browser-based tools to help consumers navigate health insurance appeals. Our contact information is available at our contact page.

2. Information We Collect

Information You Enter in Our Tools

Our appeal letter generator, deadline calculator, and other tools operate entirely within your browser using JavaScript. When you enter information (such as your name, policy number, or denial details) into these tools, that data is processed locally on your device. We do not transmit this information to our servers and do not store it anywhere outside of your browser session. Once you close the page, this data is gone.

Automatically Collected Information (Google Analytics)

We use Google Analytics 4 (GA4) to understand how visitors use our website. GA4 automatically collects:

Google Analytics assigns an anonymous identifier to your browser. We do not link this identifier to any personally identifiable information. GA4 data is subject to Google's Privacy Policy.

Contact Form Submissions

If you use our contact form, your name, email address, and message are transmitted to FormSubmit.co (our form processor) and forwarded to our team. We use this information solely to respond to your inquiry. We do not add contact form submissions to any marketing list.

Cookies

We use cookies for Google Analytics and Google AdSense. Google AdSense uses cookies and web beacons to serve ads based on your prior visits to this and other websites. You can opt out of personalized advertising by visiting Google Ads Settings or aboutads.info. You can disable cookies in your browser settings, though this may affect the functionality of some third-party services on our site.

3. Google AdSense & Advertising

This site may display advertisements served by Google AdSense. Google uses cookies and web beacons to serve ads based on your prior visits to this and other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to this site and/or other sites on the Internet. You can opt out of personalized advertising by visiting Google Ads Settings or the Digital Advertising Alliance opt-out page.

4. Third-Party Service Providers

We use the following third-party services to operate this site:

5. How We Use Information

We use automatically collected data to:

We may also use data to display relevant advertising through Google AdSense.

6. Information We Do Not Collect

We explicitly do not collect:

7. We Do Not Sell Your Data

We do not sell, rent, or license any personal information to third parties. We do not share your information with data brokers or insurance companies. Note that Google AdSense, as described in Section 3, uses cookies to serve personalized ads — you can opt out at any time via Google Ads Settings.

8. Data Retention

Google Analytics data is retained for 14 months in GA4. Contact form data is retained only as long as necessary to respond to your inquiry, typically no more than 12 months. We have no server-side storage of tool-generated content.

9. Your Rights

Depending on your location, you may have rights including:

10. Children's Privacy

Our Service is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, please contact us immediately.

11. Third-Party Links

Our website contains links to third-party websites including state insurance department websites, insurer websites, and government resources. These sites have their own privacy policies, which we do not control. We encourage you to review the privacy policy of any site you visit.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will note the "last updated" date at the top of this page when changes are made. Continued use of the Service after changes constitutes acceptance of the updated policy.

13. Contact Us

Questions about this Privacy Policy or our data practices? Contact us here.